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Impacts of Information Technology on Businesses in Pakistan

There is no doubt that Information Technology has proven to be an integral part of businesses all over the world. The prevalent distribution of the internet, broadband networks, and mobile telephones all show how important Information Technology has become. In spite of the global economic downturn in recent times, the use of IT has continued to grow. And as the internet grows, so are the different facets of businesses that have found their footings on the technology platform. The reason for this is not so strange after all. The fact is that Information Technology has become a key part in all the different aspects of economic activity. Read More »

App Development Trends in 2018

The year 2017 was extraordinary as far as app development is concerned. Many companies have realized that applications are no longer optional. For a business to succeed and meet the needs of its customers, investing in app development is non-negotiable. According to a report, the total number of free apps that were downloaded in the year 2017 is estimated to have been above 240 billion. This was an astronomical increase from 57 billion in the year 2012. The mobile apps market is majorly controlled by Google apps, gaming apps, social media, and lifestyle apps. Many big companies such as banks, retailers, and hospitality have also invested heavily in mobile apps for branding, direct marketing, increased customer engagement and a host of others. The small and medium sized businesses are also not left out. Read More »

The Benefits of Using AdBlocker

If you are a frequent surfer, then you are familiar with online ads and you probably have an idea of how annoying they can be. The recent past has seen Adblockers rising in popularity as more and more internet users are installing them both as programs and browser extensions. An Adblocker works by preventing unwanted adverts from popping up on your screen whenever you are surfing your favorite website. Unwanted ad pop-ups are known to slow down your browser performance and make the overall browsing experience incredibly unbearable. For this reason, you should consider getting yourself one. This article highlights some of the benefits that you will get from an Adblocker. Read More »

How to Generate Business through Facebook Paid Marketing?

You can generate a fully-fledged business using Facebook ads but first, you need to know how it works. It is undeniable that social networking sites experience an unprecedented amount of traffic as a result of the subscribers using them on a regular basis. Facebook is not an exception. As a matter of fact, it is among the leading social networks in terms of membership, which means you can obtain a great deal of a following for your brand if you do everything by the book. This article seeks to enlighten the readers on how to generate business through Facebook paid marketing by shedding some light on the concept of lead magnets. Read More »

The Difference Between UX and UI Design

UX Design refers to the term User Experience Design, while UI Design stands for User Interface Design. Both are vital to a product and work closely together. But despite their professional relationship, the roles themselves are quite diverse, referring to very different parts of the process and the design discipline. People do confuse them, but they are different. Where UX Design is a more analytical and technical field, UI Design is closer to what we refer to as graphic design, however the responsibilities are somewhat more complex. Read More »

Important Things to Consider While Designing Mobile Websites

In the last few years mobile design has exploded, but knowing what to do and where to start can be tricky. Mobile website design is not just a question of choosing between a mobile website or an app – there are a range of options in between and aspects to take into account. Following are some tip on what to consider when defining your mobile strategy and designing for mobile. Read More »

The Ultimate Reason Why You Need Search Engine Optimization

Search Engine Optimization stands for SEO in the IT world. Lets look at what role SEO plays on internet specially for those looking to expand their business. There are more than 130 million websites registered over the internet, without a compiling system it would be very hard to access specific websites. This is where the Search Engine comes in, to show us the relevant results for our desired search on the internet. Over 90% of the people using the internet now rely on search engines to get to where they want to go on the internet. Read More »

Difference Between Shared Hosting and Cloud Hosting

Web hosting is the simplest method to add your website to the Internet. There are several types of hosting servers for your personal or business use. You will need to know specifics of this technique to make an informed choice on the company that offers the web hosting that your webpage requires. The purpose for web hosting is practicality. A person with no website experience can create a meaningful site just like a knowledgeable professional. You do not need a web host to create a site linked to the Internet. However, setting up a server from your personal PC takes an in-depth understanding that most people do not want to take the time to learn. That is why web-hosting companies provide simple access to the internet. Anyone can create a site and have it viewed by millions. There are different types of hosting techniques that are used by people. Commonly used, however are, cloud hosting and shared hosting. Read More »

Best Practices For Modern PhP Development

PHP is a server-side scripting language designed primarily for web development but also used as a general-purpose programming language. Originally created by Rasmus Lerdorf in 1994. PHP is preferred when it comes to the language of choice for web development with almost 80% of all the existing websites running on PHP code. PHP/FI could help to build simple, dynamic web applications. To accelerate bug reporting and to develop the code. Since PHP is a scripting language, one must follow some rules while developing. Read More »

Major Advantages of Data Center Colocation

There is no arguing the fact that the IT needs of a company are ever-changing. Therefore, the resolution to consolidate, expand or move the data center of your company is a crucial part of the IT infrastructure strategy. Developing this strategy requires adequate assessment of attended soft and hard costs. You also have to consider the benefits that come with colocation from data centre providers versus owning your data centre. Lots of organizations have discovered that offsite colocation with reliable data center colocation providers provide better option to having their own data center solutions. Read More »